Tech Miscellanea part 7

MONDAY, APRIL 27, 2009

iTraffic – Traffic Awareness

iTraffic Australia has finally hit the App Store. This app is exciting for a bunch of reasons:

  1. First iPhone application explicitly focusing on ‘Awareness’ – rather than a particular task – I’ll blog more on this in the coming weeks as it’s an important emerging category of applications.
  2. It’s an outcome from Startup Camp Sydney (2). I participated in the weekend and it was an absolute blast with a great range of Sydney software and entrepreneurial types.
  3. My team built this application and business over the weekend, and the same team is still largely responsible for iTraffic Australia (with me acting as advisor, due to my Citrix responsibilities).
  4. I’m going to have the opportunity to talk about why ‘Awareness’ applications are important at CeBIT Sydney WebForwardconference. (I’ll also touch on the Citrix Receiver as a critical piece in the iPhone business-readiness puzzle. (built by the Citrix Labs team in Sydney))

Today iTraffic Australia provides audio focused reminders for school zones and traffic delays. Tomorrow …

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s