_technoist_

This is an interesting approach to the mobile device, ergonomics over all other considerations - will be interesting to see market response.

Is this a continuum from Else (elegant ergonomics and basic smartphone), though iPhone (emotional appeal and apps, but additional UI complexity to deal with apps) up to Android (mixed levels of UI/device elegance, but with higher levels of freedom to customize, applications).

Regardless ... I _need_ all three.